Before I started blogging, I wasn’t sold on the idea of making money online with writing. At the time, I didn’t understand how to sell and market my writing to readers, let alone find my audience base.
While I was a good writer, my ignorance limited my ability to earn and learn new skills and strategies. Like many new bloggers, I wondered if making $1K blogging per month was possible.
Years later, after many attempts, I got my answers and learned how to achieve a monthly recurring revenue of $1K or more. Staying on this topic, many bloggers are making a pretty good living off writing and have done so for many years.
These successful bloggers have mastered building a loyal audience, creating high-quality content, and implementing effective monetization strategies, particularly the subscription model.
In this article, we’ll look at successful blogs on the Ghost platform earning at least $5K per month, with some sites earning over $100K per month! These case studies will show the earning potential of blogging and why Ghost is a great platform for that.
But first, what is MRR?
By definition, monthly recurring revenue, or MRR, is a normalized calculation of how much money your subscription business brings in every month, taking all products and prices into account. MRR is one of the most important metrics subscription businesses use to track revenue trends.
Why MRR matters
Selling subscriptions is a sustainable business model and a predictable source of income because it’s recurring. If you’ve built a great product, your revenue keeps returning each month.
1. Framelab
Monthly recurring revenue: $5K
FrameLab is a newsletter about politics, language and your brain, founded in 2017. Their goal is to help readers understand the hidden meanings behind political messages.
2. Tiblio
Monthly recurring revenue: $8K
Tiblio offers real-time stock options, P&L alerts, trade education and a community.
3. Scope of Work
Monthly recurring revenue: $8K
Scope of Work is a newsletter blog about engineering, manufacturing, and infrastructure. They’ve been sending out weekly newsletters for decades and have a community working on real problems in the physical world.
4. The Berkeley Scanner
Monthly recurring revenue: $11K
The Berkeley Scanner is a nationally-recognized independent daily news outlet focused on crime and public safety reporting in Berkeley, California.
5. Good Oil
Monthly recurring revenue: $11K
Good Oil is a fast-growing media organization in New Zealand. Its brand of news, opinion, analysis and entertainment is finding fertile ground with an audience feeling abandoned by traditional news media.
6. Belief Hole
Monthly recurring revenue: $11K
The Belief Hole is a podcast hosted by three brothers: Chris, Jeremy, and Jon Parfitt. The podcast and website focus on the world of the paranormal, mysteries, and unexplained events.
7. Untapped New York
Monthly recurring revenue: $12K
Founded in 2009, Untapped New York is a team of passionate New Yorkers constantly exploring the city. The content on their site is dedicated to uncovering new secrets and hidden gems and meeting the incredible people shaping the city.
8. Sounder at Heart
Monthly recurring revenue: $13K
Sounder at Heart is a Seattle-based website that provides news and analysis on the Seattle Sounders FC, an American professional soccer club. The website is run by a team of writers and editors passionate about the Sounders and MLS.
9. Cestrian Capital Research
Monthly recurring revenue: $14K
Cestrian Capital Research is an independent, SEC-regulated investment research business that covers growth stocks, index ETFs, and index options. They also emphasize long-term investing, swing trading, and risk management through hedging strategies.
10. Fix The News
Monthly recurring revenue: $24K
Fix The News is an independent media company that bucks the trend of negativity often found in traditional news outlets. Instead, they focus on reporting on stories of progress and positive change happening worldwide. Their mission is to highlight advancements in science, technology, health, and environmental sustainability, offering a more optimistic and hopeful perspective.
11. Quillette
Monthly recurring revenue: $52K
Quillette is an online magazine that focuses on science, technology, news, culture, and politics. It’s known for its focus on free speech and its critical stance towards what it perceives as the excesses of identity politics and political correctness.
12. Yardeni Quick Taxes
Monthly recurring revenue: $75K
Yardeni QuickTakes is a service that provides financial analysis and commentary to help investors make informed decisions. Sources and related content.
13. Creator Science
Monthly recurring revenue: $39K
Creator Science teaches creators to build sturdy businesses through observation, experimentation, and iteration. They offer a weekly newsletter, a podcast, and a YouTube channel with insights and strategies to help you grow your audience, build trust, and boost your income.
14. Product Marketing Alliance
Monthly recurring revenue: $164K
The Product Marketing Alliance (PMA) is a global community and professional development organization that empowers product marketers. PMA is a hub for these professionals, offering tons of resources including a dynamic network, educational programs, valuable content (articles, templates, and industry reports), and ample networking opportunities.
15. Tangle
Monthly recurring revenue: $265K
Tangle News is an independent, reader-funded newsletter and media company with a mission to get readers of all political backgrounds out of their news bubbles and engage with diverse perspectives on the biggest issues in U.S. politics.
Conclusion
I really hope this motivates you to continue writing and find ways to grow your audience. To reiterate my response from earlier, it is possible to start a blog online and earn a lot of money. If you’re considering starting a blog and building your audience through email marketing, I can’t say enough great things about Ghost.
Doubling down on the subscription model and leveraging it as a great way to earn with your writing, I highly recommend using Ghost. If you’re still not sure, try them out for free. That’s how I made my decision to go with them.
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